What a pungent phrase! A recent review of the "Big 3" automakers in the United States used the phrase "accelerated irrelevance" in describing how the industry had reached it's current poor state of affairs. I think it could aptly apply to how many of us move through our day, week and sometimes, our very lives.
The phrase brings to mind the idea of moving more quickly away from what is relevant or important. It means choices made that are not grounded in a person (or industry's) purpose or mission statement. It is shaky ground to say the least.
Think about the last choice you made that moved you quickly away from what was more important. Was it an unimportant task you took on at home? How about a management decision you made at work that not only took you away from what was relevant, but it also propelled the people on your team in the same direction as well? One poor choice led to another until you were on a fast track to nowhere-nowhere important to be more specific.
The antithesis of the phrase is even more interesting: "Accelerated relevance." What choices could you make today that would move you more quickly back to what is important? Remember, we are all working and living at a breakneck pace-but in what direction (and how quickly) are we moving?